Business Workshop: Brand “Health Checkup”

Does your business brand need a health checkup?
It is critical to continuously evaluate your brand and its health. Even if you think your brand is doing well, it is crucial to seek out and receive feedback from all those who interact with it, and to use that feedback to adapt, if needed. You need to live your brand every day, and keep your finger on its pulse to make sure it’s still going strong! This lecture is presented by Angelo Ponzi, a seasoned marketing and branding strategist with more than 25 years’ worth of experience. He will provide guidance and tools to help you keep your brand competitive, striking, and healthy year after year.
This event will be held in the Library’s Community Room from 6:00 pm to 8:30 pm.